WINE LABEL

PAVUŠA

Pavuša is a wine created as a personal tribute to Pava, the winery owner’s wife. Inspired by her love of flowers, the label turns that intimate story into a bold floral identity, expressive, elegant and distinctly personal.

LOGO REDESIGN

AD TWENTY

The objective of the redesign was to modernize the brand while preserving the familiarity and trust it had built over the years. Founded in 2011, AD TWENTY was created as an in-house fashion brand within Europa 92.

The new identity was designed to appeal to a younger audience without alienating long-standing customers, creating a balance between contemporary fashion and timeless elegance.

The identity extends across key brand touchpoints, bringing a subtle touch of elegance to garment labels, packaging and custom hardware while maintaining a consistent and refined visual language.

BRAND SYSTEM

EUROPA 92

A cohesive brand system for one of Croatia’s leading fashion retailers, designed to create consistency across retail, campaigns and digital communication.

A restrained color palette, bold typography and clear visual hierarchy ensure strong recognition while keeping the focus on the product.

A cohesive retail experience built through clear product communication and consistent branded touchpoints, from in-store graphics and signage to employee apparel.

Each campaign extends the brand system through a flexible visual approach, maintaining a consistent identity across outdoor, retail and digital touchpoints.

The brand system extends across everyday communication and promotional touchpoints, maintaining a consistent and recognizable visual language.